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TechRadar
TechRadar
Petr Marek

Why transaction data may be the missing link to AI ROI

A hand swiping a credit card in a payment terminal on a counter.

AI took enterprises by storm, with many opting for integration as fast as possible in fear of falling behind the more ambitious tech adopters. But speed alone isn’t always an advantage and as a result, 95% of enterprise pilot programs still failed to deliver measurable financial returns just last year.

Now that we’re a few years past the initial AI explosion, the pressure is on to prove true ROI from these projects.

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