
The 77th Cannes Film Festival, on now in the south of France, has seen the red carpet transform into a fashion runway. As we watched eagle-eyed for the best-dressed celebrities, what do you know, a bevy of supermodels were seen strutting their stuff. On the red carpet or papped relaxing in the Riveria were names like Heidi Klum, Bella Hadid, Naomi Campbell, Helena Christensen, Carla Bruni, Alessandro Ambrosio, and the supermodel list goes on.
Why were there so many model moments at Cannes? There are two reasons. First, the annual film festival plays host to an endless round of swanky parties and galas—including the annual amfAR Gala, founded by the legendary Elizabeth Taylor to raise funds for AIDS research. Secondly, the world of film and fashion has long enjoyed a romance, and luxury French fashion houses Chanel and Saint Laurent now even produce films. Founded last year Saint Laurent Productions, helmed by creative director Anthony Vaccarello, is set to premiere three films at Cannes. Emilia Perez, starring Selena Gomez and Zoe Saldaña, David Cronenberg's The Shrouds starring Diane Kruger and Parthenope starring Italian actress Luisa Ranieri.