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Fortune

Kylie Robison

Why the crazy last two weeks of Bluesky convinced me it's a real challenger to Twitter

Bluesky Twitter Inc. Elon Musk Alf Kylie Robison Mastodon

(Credit: Daniel Knighton/Getty Images)

Hi there, it's Fortune tech reporter Kylie Robison.

You may have heard of Bluesky, a new invite-only social media app that's getting a lot of buzz. Since its launch in beta in February, the app has already ballooned to 60,000 users, many of whom have decamped from Elon Musk's Twitter.

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