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Benzinga
Benzinga
Business
Anusuya Lahiri

Why Reddit Wants A New 'Dynamic' Pricing Model From Google

Guildford,,Uk,-,June,12,,2023:,Reddit,App,Logo,On

Reddit (NYSE:RDDT) is in early discussions with Alphabet's (NASDAQ:GOOGL) (NASDAQ:GOOG) Google to renegotiate its content-sharing agreement, seeking a structure that better captures the growing value of its data for search and generative artificial intelligence applications.

More than 18 months after signing its first data-licensing deal with Google, reportedly valued at $60 million, Reddit is now exploring deeper integration with Google's AI products, Bloomberg reported, citing people familiar with the matter.

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