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Benzinga
Benzinga
Business
Lekha Gupta

Why Is Zeta Global Stock Soaring On Wednesday?

Zeta FOR

Zeta Global Holdings Corp. (NYSE:ZETA) shares are trading higher after the company announced a 108% year-over-year usage increase for its marketing platform from Thanksgiving to Cyber Monday.

The platform achieved 100% uptime as brands leveraged it for personalized, multi-channel marketing to enhance business outcomes during the holiday season.

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