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Evening Standard

Business

Rachael Davies

Why is Temu so cheap? Start-up overtakes Shein in sales

Temu Shein United States Wish Amazon

The latest retailer for low-priced goods, Temu, has made a storming entrance to the US market and is currently investing in UK advertising as well.

The Chinese startup was largely unknown in the US last year but is now reporting sales figures to challenge Shein, a similarly budget retailer.

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