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The Economic Times
The Economic Times
Business
Rishav Chatterjee

Why India is the centerpiece of LG's multi billion-dollar vision for the Global South

Seoul, South Korea: Korean electronics giant LG Electronics is betting heavily on India as it seeks to double revenue across its key growth markets of Saudi Arabia and Brazil, along with the South Asian nation, by 2030, banking on a vast pool of first-time appliance buyers alongside a steady stream of replacement demand.

On paper, the target spans three countries, but in reality, the story is deeply rooted in India. A senior LG Electronics executive told ET Online that the South Asian nation was their top market in the world in terms of home air-conditioners.

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