We are living in perilously expensive times — but that doesn’t mean brilliant affordable products aren’t still out there, and I’ve made a point of trying to sniff out and highlight the best because I am well aware that the pile of financial demands that rank more highly than skincare is towering and, for many, leaves limited scope to buy the more expensive things lauded by beauty experts.
This isn’t because we don’t fall in love with thriftier buys, by the way. My policy, and that of many of my peers, is to review products based solely on merit, then factor in whether the cost is commensurate with the performance before recommending. As a guiding principle, it works pretty well in my estimation, and I hope it has served regular readers well.
