- Google has launched a new AI-powered voice for Maps in New Zealand, designed to accurately pronounce te reo Māori place names.
- The update, which began rolling out on Thursday, speaks English with a New Zealand accent while correctly articulating Māori names.
- Developed in collaboration with Te Taura Whiri i te Reo Māori, New Zealand’s Māori language commission, the model uses their pronunciation rules and public data.
- This initiative addresses years of criticism regarding Google Maps' mispronunciation of Indigenous names, which many Māori speakers found frustrating.
- The correct pronunciation is seen as crucial for navigation and for preserving the linguistic and cultural significance of te reo Māori, which is New Zealand's second most spoken language.
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