Former MTV star Ross Worswick has revealed why he and his business partner decided to buy back their fashion empire from JD Sports.
Mr Worswick, who first found fame after appearing on MTV's Ex on the Beach reality series in 2014, co-founded The Couture Club with and entrepreneur Scott Shashua in 2015 with just a £5,000 investment.
But following a seven-figure deal for JD Sports' 40% stake the brand, which is worn by the likes of Manchester City and England star Jack Grealish, boxer Deyonte Wilder and Love Island stars, is now on track to enjoy a record year.