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Kiplinger
Kiplinger
Business
John O'Connell, MBA

Why Financial Advisers Will Benefit as Google Shakes Up Financial Research

(Image credit: Getty Images)

Bloomberg and FactSet have dominated professional financial research for decades by controlling access to curated, institutional-grade data. That competitive moat is now under direct assault.

Google's AI-powered Finance platform represents more than a free alternative to expensive terminals — it signals a fundamental shift in how big tech companies view the financial data market.

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