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Sports Illustrated
Sports Illustrated
Sport
Ben Steiner

Why FIFA Scrapped Plans for Selling the World Cup, What Comes Next

After massive global backlash and boycott threats from 55 UEFA members, FIFA has scrapped its initial plans to sell shares in the World Cup through FIFA Forward Enterprises.

FIFA president Gianni Infantino announced the decision on Friday night, confirming that the plan had become so divisive that it was not feasible to move forward with it in its current state.

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