You have likely seen the headlines. The commodity price for green, unroasted coffee beans has been volatile. It will often drop on the global market. However, the price of your flat white or your bag of beans at the grocery store only ever seems to go in one direction: up. This is a frustrating and confusing experience for a coffee drinker. The truth is that the price of the raw coffee bean is only a small part of the final price you pay. The real costs are in the labor, marketing, and experience.
