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Fortune
Fortune
Phil Wahba

Why Bic, the maker of pens and shaving sticks, believes it's a tech company

(Credit: Courtesy of Bic)

Many traditional companies that are looking to create buzz like to present themselves as tech companies. Salad company Sweetgreen once said it acted more like a tech company than a food one. The New York Stock Exchange has also called itself a tech company and even Fortune Media has been known to whisper that it's a tech company that does journalism.

It's easy to understand why non-tech companies might want to hype their tech cred, considering the market love that actual tech companies like Microsoft and Nvidia receive in droves. But what claim can a maker of good ol' ballpoint pens, lighters, and razors make to be a tech company? 

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