Drugs! Dysfunction! Disenfranchisement! Disorder! Derangement! All basic fears about teenagers since they were invented in the 1950s (or started to be talked about as a certain — monetizable! — demographic). Oh but this time we may actually have some genuine cause for concern. According to research from The Prince’s Trust about the impact of the pandemic, the happiness and confidence of young people has hit its lowest point in 13 years.
Baby Zoomers is what we’re calling these teenagers, the youngest of the Zoomers AKA Gen Z, who have had formative years disrupted by remote learning and social isolation. They faced compromises when it came to important transitions into secondary school or university, as well as their future-shaping GCSEs and A-Levels, and were left steeped in stressful news cycles and pressurising social media.
