You are walking through your local grocery store, and you see a familiar product with unfamiliar packaging. The label is primarily in a language you do not speak, like Spanish or French, with only a small sticker for the English information. This is a growing trend that can be confusing for many shoppers. This is not a mistake. It is the result of several powerful forces in the modern retail world, from deliberate marketing choices to major disruptions in the global supply chain.
