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TechRadar
TechRadar
Sammy Zoghlami

Why AI progress doesn’t have to come at an environmental cost

A graphic image of a cloud set in a digital background.

While there is no sugar coating the pressures on businesses and government departments to meet NetZero carbon targets, most IT leaders have the added strain of trying to keep up with demands for new technologies. It’s a constant balancing act of enabling people to work and perform better, while addressing ESG compliance and not blowing IT budgets.

Automation is now dominating IT buyer thinking. New products and tools keep emerging. Only recently, Microsoft founder Bill Gates talked about the huge potential of AI assistants, for example, suggesting the race is on for organizations to develop powerful AI assistants that could reshape the digital landscape, putting the likes of Google and Amazon under threat. He suggested these AI assistants could radically change behaviors impacting everyday life and work. We’ve already seen an element of this with ChatGPT, while Microsoft has already made a play in this direction with the announcement of its Copilot AI assistant for 365.

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