We’ve all been there – faced with shelves and shelves of various branded yoghurt, page after page of food menus, and seemingly never-ending rows of Netflix titles, wishing there were fewer options to choose between. When it comes to streaming services, the paradox of choice has never been so prevalent: every entertainment giant has seemingly thrown its hat into the ring, from Amazon, Apple and Google to Disney, Warner Bros. Discovery and Paramount, but your Toms, Dicks and Harrys only have the will and budget to subscribe to one or two, at best three.
It’s hard to prevent FOMO (the 'fear of missing out') from creeping in when the hottest TV show in town is on a video service you don't subscribe to, and the anguish when that movie you suddenly think about for the first time in decades and absolutely must watch is too.
