Some people know me because they’ve seen a meme,” the influencer Nella Rose told Capital Xtra earlier this year. “[Some] don’t know anything about me.” Since the 26-year-old social media star entered the I’m a Celebrity… Get Me Out of Here! camp last week, that’s all changed. After just a few days in the jungle, Rose has inadvertently become the show’s main character – and has provoked the disproportionate levels of online vitriol that come with that dubious honour.
It all started with a clash over the campfire with First Dates maître d’ Fred Sirieix. When his age came up in conversation, the Channel 4 show’s resident cupid noted that, at 51, he “could be [Rose’s] dad”. The apparently throwaway remark didn’t sit well with Rose, who lost both of her parents at a young age; the next day, she confronted him, calling him “disrespectful” and a “weirdo” and even refusing to eat the food that he’d prepared.
