It's hard to think of a time when Newcastle dominated the cultural headlines as much as it has over the past week.
The Toon takeover sent shockwaves through world football while local hero Sam Fender has released his long-awaited second album Seventeen Going Under to widespread acclaim.
And, to complete a Tyneside hat-trick, rapidly-rising singer-songwriter Andrew Cushin has signed a record deal with the Strap Originals label, which happens to be owned by Libertines legend Pete Doherty.