Now I know this sounds pretty obvious, but you might be surprised at how much regularly updating your Instagram will improve your engagement. Sharing content every day isn’t as easy as it sounds, not only do you need to have a backlog of content to share, but you also need to create engaging captions, make sure you post it at the optimum time to get the most views and use relevant hashtags so your post can be seen by people who don’t follow you.
I’ve never been one to post religiously to Instagram. Sometimes I go months without even realizing I haven’t posted anything new and am often surprised to see my follower count drop. As a part-time professional photographer, I know that the amount of followers you have and the amount of likes a posts get isn’t really that important however, I do find that the better my engagement, the more work I get via Instagram. And that is important to me.
