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Wales Online
Wales Online
Entertainment
Neil Shaw

Which supermarket loyalty point scheme is best? Experts rate rewards schemes

As the cost of food prices rises, more people are shopping around to get the best deal on their groceries. Many UK supermarkets offer loyalty schemes to entice customers, from Sainsbury’s Nectar card to M&S’ Sparks card – but which actually provide shoppers with the most competitive benefits?

The financial experts at Moneyboat.co.uk tried to find out which UK supermarkets offer their customers the best reward schemes. The team created an index by gathering information on various aspects provided by each scheme, such as joining fees, exclusive discounts, free delivery, personalised offers and coupons provided for Marks and Spencer, Lidl, Co-op, Asda, Tesco, Sainsburys, Morrisons, Waitrose, and Iceland.

Moneyboat.co.uk also conducted a survey asking 3,576 Brits how satisfied they are with each rewards scheme and what is most important to them when using it.

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