Meghan Markle is growing her lifestyle brand, “As Ever,” by moving into the hospitality industry. This step could have a big effect on Prince Harry’s future trips to the UK. The Duchess of Sussex is registering the name “As Ever” for “hospitality services,” which includes hotels, restaurants, short-term stays, and serving food and drinks.
According to GB News, this expansion perfectly fits the image Markle has built for herself as a lifestyle influencer, entertainer, and host, which she highlighted in her divisive Netflix series, With Love, Meghan, and her recent social media posts. The trademark filing suggests Markle plans to offer more than just a place to stay.
