The adoption of business messaging channels has increased by 53% in just one year, driven by AI agents and LLM-powered automation, according to a new report from respond.io, an AI-powered platform that unifies messaging, calls, email, and CRM.
The report highlights a major shift: small and medium-sized businesses (SMBs) are increasingly engaging customers through platforms like WhatsApp, TikTok, Instagram, and Facebook Messenger, where AI agents have gone mainstream. These conversational assistants enable personalized interactions across multiple channels, empowering smaller teams to drive sales and compete with larger enterprises. Respond.io’s report also explores which channels they use the most, and how these trends differ by industry and region.
