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Evening Standard
Evening Standard
Technology
Alan Martin

WhatsApp introduces avatars for personality and privacy

WhatsApp Meta

WhatsApp’s avatars are cartoony caricatures of you

(Picture: Meta)

WhatsApp has begun to roll out avatars, a feature that parent company Meta says will boost both privacy and personalisation.

Like Apple’s Memoji, which iPhone users can already paste into WhatsApp chats in the form of expressive stickers, WhatsApp’s avatars are cartoony caricatures of you. Unlike Memoji, they also have bodies for additional outfits, and the company says that these will combine with its “diverse hairstyles” and “facial features” for “billions of combinations”.

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