Londoner’s Diary
It’s hard to overstate the significance of Topshop at its peak. The flagship Oxford Street store was a pilgrimage site for teenage girls across London, while the brand’s Joni jeans are still writ large in the cultural imagination. Hell, Kendall Jenner wore Topshop to the Met Gala!
But then things started to tail off and in 2021, Topshop’s parent company went bust. Now, after four years of lurking in obscurity on the ASOS website, the brand is returning to the high street.