“What Les Paul was for Gibson, Edward Van Halen is for Kramer”: Eddie Van Halen’s Kramer Ad guitar surfaces for sale – and is expected to reach $3,000,000 at auction

Eddie Van Halen 'Kramer Ad' guitar.

[Ed. Update 08/14/2025 – This article was amended to clarify that Eddie Van Halen’s actual ‘Number One’ Kramers were the 5150 and his 1984 back-up guitar. The ‘Kramer Ad’ guitar was instead one of the first Kramers Van Halen had built and used]

Eddie Van Halen's 'Kramer Ad' electric guitar from the early 1980s is expected to sell for up to $3,000,000 when it goes up for auction later this year.