As inflation rises to the highest level in 40 years, the cost of living crisis has been hitting households hard.
One of the main contributors to the recent 10.1% inflation rate was rising food prices, and recent reports from the ONS have shown that the cost of food and drink have risen by 12.7% in the last year.
Shoppers have been noticing increases in the prices of everyday items at the supermarket, but they've also noticed that products are getting smaller too, as more and more items fall victim to shrinkflation.
