
Netflix's latest Danish thriller, The Asset, premiered globally on 27 October 2025. Within the first week, it ranked among the top 10 most-streamed shows in Denmark, Norway and Sweden, according to Netflix viewing data. The series has captured attention not just for its tension and plot, but for exploring the emotional cost of living a lie. Beneath espionage and undercover missions, it examines how assuming another identity can become a weapon on Netflix.