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The Mary Sue
The Mary Sue
Myra Drake

What Is Going on in the Alex/Alix Verse? The Alex Cooper v. Alix Earle Feud Explained

There’s no feeling quite like stumbling upon Internet drama that you’re only, at best, tangentially involved with. For a lot of people, that feeling has blossomed amid the news of a feud between Call Her Daddy host Alex Cooper and TikTok influencer Alix Earle.

Some have been shocked to learn that Cooper and Earle are two separate people, given their similar blonde aesthetics and corners of the media landscape. Nearly everyone is confused as to why this feud began in the first place: which is understandable, given the years-long history that led to it.

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