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Nataliya Ilyushina, Research Fellow, RMIT University

What is Bluesky and how's it different to Twitter?

Bluesky Twitter Inc. Jack Dorsey Mastodon

Shutterstock

Amid management changes at Twitter, discontented users are exploring an alternative social media platform called Bluesky. According to media reports, downloads of the Bluesky app surged more than 600% in April.

Initially conceived by Twitter co-founder Jack Dorsey in 2019 as a complementary project aimed to improve Twitter user experience, Bluesky transitioned into a standalone project in early 2022, and its iOS app was released in February this year followed by an Android version in April.

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