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Chicago Sun-Times
Chicago Sun-Times
National
Rick Morrissey

What Big Ten expansion isn’t about: cultural fit, shared values or even football

Big Ten commissioner Tony Petitti speaks to reporters during a conference media gathering July 26 in Indianapolis. (Darron Cummings, AP Photos)

It’s always entertaining when college football tries to tether itself to the loftier aims of higher education. It’s like a 500-pound pig trying to get into a tuxedo.

A recent ESPN article suggested that the Big Ten might be more comfortable with North Carolina and Virginia joining the conference than it would with Florida State, which might not have the “cultural fit’’ that Big Ten presidents and chancellors covet. That’s rich – “rich’’ being the perfect word. College football is in the middle of a seismic conference realignment, and none of it has anything to do with culture or education or even football. It has to do with TV money, gobs of it.

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