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Louisville, Kentucky-based Yum! Brands, Inc. (YUM) develops, operates, franchises, and licenses quick service restaurants. Valued at $37.3 billion by market cap, the company prepares, packages, and sells a menu of food items.
Shares of this fast-food company have underperformed the broader market considerably over the past year. YUM has gained 5.5% over this time frame, while the broader S&P 500 Index ($SPX) has rallied nearly 30.4%. In 2024, YUM’s stock rose 2.2%, compared to the SPX’s 23.1% rise on a YTD basis.