Seattle-based Starbucks Corporation (SBUX) is a global roaster and retailer of specialty coffee with a market cap of $86.21 billion. Besides its fresh, rich-brewed coffees, its offerings include many complimentary food items and a selection of premium teas and other beverages sold mainly through its retail stores. The company operates through three segments: North America, International, and Channel Development.
Shares of the world’s largest coffeehouse chain have underperformed the broader market considerably over the past year. SBUX has declined 28.9% over this time frame, while the broader S&P 500 Index ($SPX) has rallied nearly 26.2%. In 2024 alone, SBUX stock is down 20.7%, while the SPX is up 9.5% on a YTD basis.
