Pub chain Wetherspoon is facing “a momentous challenge” to persuade customers back into its pubs after they got used to drinking cheap supermarket beer during the pandemic, the company’s boss has said.
Exeter-based Tim Martin revealed that while his business had cut losses significantly, it has still not managed to return to a profit since the pandemic, and sales remain lower than before 2019.
Total sales rose from £773m to more than £1.7bn in the year to the end of July. But sales were still behind the more than £1.8bn the company made in 2019.