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Guitar World
Guitar World
Entertainment
Matt Owen

“We read all the complaints. We’re far from perfect, but we’re moving very quickly to get a lot better”: Guitar Center CEO Gabe Dalporto is on a mission to win back guitar players’ trust

Gabe Dalporto.

These are uncertain times for guitar stores. Now more than ever, the looming spectre of online retailers – as well as the economic climate surrounding the guitar industry in general – is being felt, and as a result physical stores are struggling to survive.

Over the past few months alone, the sight of store closures has become more and more commonplace. It’s a regrettable symptom of the fact that fewer players are frequenting their local brick-and-mortar guitar store, and said stores are failing to adapt in the face of unprecedented digital competition and the growing preference for online shopping.

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