MIAMI – Despite all the success the UFC is having in 2023, Dana White feels there’s a glaring-missed opportunity by the company.
The UFC president believes the Las Vegas-based MMA promotion is not fully taking advantage of the Mexican market, given they now have three Mexico-born champions on their roster. However, there is no event in sight for the neighboring country. White, who’s had a long-time affinity for Mexican fighters and interest in growing that market, recently confirmed to MMA Junkie that the promotion has nothing planned for the Aztec country for 2023.
“We would obviously love to get back to Mexico and do that, but I don’t know if it’s in the plans right now,” White told MMA Junkie at the UFC on ESPN 43 post-fight press conference in San Antonio last month. “We’re building the (UFC Performance Institute) right now, and wait till you guys see that. I can’t wait to share that with you actually, the renderings for the UFC PI in Mexico it’s going to be badass.