‘We are creating a material monster’: the false logic of faux leather

Kylie Jenner’s new brand, Khy, offers many ‘faux leather’ items, but critics warn the material is environmentally damaging. Photograph: Khy

When Kylie Jenner launched her latest brand, KHY, on 1 November, the reality TV star – one of the most influential women in fashion – presented a collection of 12 pieces of clothing made almost exclusively out of “faux leather”. The collection featured a trenchcoat, a body-con dress and a pair of trousers with zips so you can wear them flared or slim.

The pieces seem well made. The thick and heavy material is handsomely stitched – almost as if the clothes were made from actual leather. Except they are made from industrial quantities of plastic, and they will be with us and future generations for ever. Quite the legacy, Khy.