This is the moment Trafalgar Square went “wild” – and became an overgrown garden filled with more than 6,000 plants, flowers, and trees. For one day only, the London landmark was covered in green plants and a host of beautiful, brightly coloured blooms – catching the attention of city dwellers, birds, and insects alike.
A team of top gardeners and horticulturists worked through the night to turn the 30m x 20m space into a green paradise – complete with a replica lion statue covered in live foliage, turf and meadow. The installation was developed by innocent drinks, as part of the launch of its Big Rewild campaign – a commitment to protecting and preserving two million hectares of land.
It will also see three million seeds, via plantable seed papers, given away today, while visitors to the site will be invited to rehome one of the plants. The installation comes after a poll of 2,000 adults by the drinks brand found 43 per cent have no idea what rewilding is.