Tickets for this evening's rivalry clash between Cork and Kerry were at a premium since the marquee match-up was moved to Páirc Uí Rinn which only has a capacity of just over 9,000.
But when you're one of the Rebel County's most famous sporting sons it's not too difficult to snag yourself a spot amongst the crowd and that proved to be the case for Roy Keane who was picked out by TV cameras.
The Man United icon did his best to keep a low profile as he sported a cap (although maybe that was also just to keep the sun out of his eyes) but was seen sharing a laugh with a friend.
Naturally, the sight of Ireland's greatest ever soccer player and current Sky pundit proved to be a source of comic material for GAA supporters on social media.
The amusing nature of it was enhanced by the match being played at the same time as Man United suffering another humiliating defeat - this time at the hands of Brighton.
One fan joked: "Bloody hell, even Roy Keane would rather watch Cork being destroyed than Utd."
While another quote tweeted the official Manchester United account's grim updates of the second, third and fourth goals going in alongside the caption: "No wonder Roy Keane is in Cork watching Cork v Kerry Gaelic football match. He's seeing a good match, too."
In truth, that second tweet was a more accurate representation of how the contest at Páirc Uí Rinn unfolded despite the scoreline getting away from The Rebels towards the end as The Kingdom advanced by 0-23 to 0-11.
There were only two points in it at half-time as a dogged rearguard led by Sean Powter largely kept the big-hitters such as David and Paudie Clifford in check.
However, that mammoth exertion came back to bite them as the match wore on on what was a draining evening.
Sean O'Shea continually racked up frees as he finished the game with a haul of 0-10 (8f) that edged them further in front bit by bit without the Kerry attack ever really firing on all cylinders.
The Rebels can also find some positives up front too as Steven Sherlock couldn't miss either from play or placed balls for long stages including one outrageous outside-of-the-boot score that came after he'd sold a gorgeous dummy.
They also got some brave scores from youngster Cathail O'Mahoney who wasn't afraid to take responsibility from range throughout.
There were a few injury-related downsides for The Rebels though as keeper Michael Martin pulled up after a kickout and was forced off.
The excellent Powter also had to be withdrawn though that may have been a case of not pushing him too much since he's only coming back from hamstring trouble.
Skipper Brian Hurley was also in the wars as was Kevin Flahive who had to be helped off the pitch.
If those men are all back for their next game, however, there's plenty of positives to build on from today's encounter.
Get the latest sports headlines straight to your inbox by signing up for free email alerts
