This is the moment Newcastle United star Bruno Guimaraes handed a young supporter a moment he will treasure forever.
Having scored a goal in each half in the crucial 2-1 win over Leicester City, Bruno joined his team-mates on the now traditional lap of appreciation at St James' Park after matches. Having made it five wins in a row, it would have been easy for the Brazil international to be eager to get in the dressing room to celebrate with his team-mates.
But Bruno - who involved a ball boy in the celebrations after Chris Wood's goal against Wolves wasn't finished there, far from it. As he walked off the pitch he spotted a young Newcastle supporter eager to grab his shirt.
The £33.5million signing from Lyon then floated his shirt in the direction of the young fans, watching with his dad, before the father and son embraced the magic moment.
Since then the clip has gone viral with almost 50,000 views on Twitter and has been picked up by Sky Sports. If ever there was a moment that summed up the feel-food factor this seemed to be it.