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Benzinga
Benzinga
Entertainment
Phil Hall

Was WWE's WrestleMania 38 Bigger Than Super Bowl LVI? Here's What Social Media Data Says

When it comes to social media popularity, the spectacle of Brock Lesnar and Roman Reigns pummeling each other was more popular than the matchup between the Los Angeles Rams and the Cincinnati Bengals.

What Happened: According to a Variety report citing data from the analytics firm Conviva, World Wrestling Entertainment, Inc.'s (NYSE:WWE) WrestleMania 38 drew a combined 2.2 billion impressions across all social media platforms in its April 9-10 presentation, whereas the NFL’s Super Bowl LVI brought in 1.8 billion impressions on Feb. 13.

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