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The Guardian - US
The Guardian - US
Business
Lauren Aratani

Warren and Dean demand Coke, Pepsi and General Mills stop ‘shrinkflation’

woman wearing glasses and blue top speaks into microphone
Elizabeth Warren at the Temple University Ambler campus in Ambler, Pennsylvania, on 20 September 2024. Photograph: Bastiaan Slabbers/NurPhoto/REX/Shutterstock

It’s becoming a common experience for Americans going to the grocery store: your bag of chips seems lighter, your favorite drink comes in a slimmer bottle, and you’re running out of laundry detergent more quickly than usual. And yet things are staying the same price.

On Monday two Democratic lawmakers launched an attempt to get to the bottom of the phenomena, accusing three major companies, Coca-Cola, PepsiCo and General Mills, of shrinking the size of products while charging consumers the same price – a price-gouging practice known as “shrinkflation”.

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