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Liverpool Echo
Liverpool Echo
World
Kate Lally

Warning as viral hairstyle could 'make your hair fall out'

A hair expert is warning people that a popular hairstyle could seriously damage hair, even leading to it falling out.

With over 126 million hashtag views on the social platform, sleek buns and how to perfect them became the 7th biggest TikTok hair trend of 2022, thanks to Hailey Bieber. Justin Bieber's wife brought the clean look to popularity at the beginning of summer, and people were clearly loving the idea of pushing their hair wash day back, and hiding their less presentable hair with a quick and easy up-do.

And the trend doesn't seem to be going away anytime soon either, with search jumping up 54% in the last month.

READ MORE: Hairdresser shares four ways we're all washing our hair incorrectly

However, it’s not a style you should do continuously. An expert from styling product retailer Cloud Nine told the ECHO : "While this is a really cute style that can work for most occasions, it’s not so healthy for your hair.

"The tightness of this style creates tension, which can cause stress to the follicles of your hair often leading to hair loss. Additionally, using an elastic band, which is needed for this sort of style, can lead to breakage and thinning of the hair where the band is placed.

Hailey Bieber is credited with rocketing the look to fame (Instagram/Hailey Bieber)

"As great as this style looks for minimal effort, it should be used infrequently to avoid dramatic damage to your hair.”

A TikToker also issued the warning to other fans of the hairstyle, saying she now has "hair loss and a receding hairline". User Melbellles said: “To all my girlies who rocked the Hailey Bieber tight slick back bun all summer and now has hair loss and a receding hairline… wya?" [sic]

The beauty content creator also told her thousands of followers her “baby hairs” are now “non-existent”.

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