Parents and carers are being warned they face fines of £500 for the behaviour of their children while in the back of the car.
It comes as the Department of Transport's Road Casualty Report found 24% of car occupant fatalities were not wearing a seatbelt. Parents are now being hit with on-the-spot fines if their children take theirs off while in a moving vehicle.
They're being warned to check that young ones are wearing a seatbelt else risk hefty fines and children safety risks, after research suggested that the number of rear seat passengers observed not wearing seat belts is considerably lower than front passengers, which is particularly alarming when this is where youngsters tend to sit.