Walmart seems to have been paying close attention to all the hubbub about its so-called "Walmart Birkin" or "Wirkin"—the under-$80 Hermès imitator that skyrocketed to viral fame after it was tracked down by TikTokers this winter. The mega-retailer is responding not by dealing in more dupes, but helping shoppers get closer to the real things.
On Jan. 16, Walmart announced it had partnered with the luxury consignment store Rebag to list hundreds of authenticated, "pre-loved" designer accessories in a special online boutique. A dedicated page lists legit secondhand pieces, from Goyard tote bags to quilted Chanel wallets and Louis Vuitton luggage tags, sourced by Rebag and shipped with Walmart's logistics. Inventory includes bags, watches, and fine jewelry—100 of which are completely exclusive to Rebag's store on Walmart. Additional designers on the roster include Saint Laurent, Gucci, Celine, Prada, Dior, and yes, Hermès.
