The latest addition to The Standard’s growing Asia-Pacific portfolio – after its Bangkok and Melbourne properties – marks another milestone for a brand that’s been turning heads since André Balazs unveiled the original Los Angeles property in 1999. That pioneering West Hollywood hotel set the template for the group’s blend of buzzy design and pop-art sensibilities, touchstones that now show up, a year behind schedule, in Singapore. Wedged into a tight space between the grande dame Shangri-La hotel and residences (keep your eyes peeled for the discreet signage), the slim eight-storey property has the feel of a private members’ club, hidden in plain sight along tony Orange Grove Road.
