Social media stars LadBaby and LadBaby mum have been left 'heartbroken' after the pair's hopes of winning £100,000 were dashed. The social media personalities had dropped off at a Moto service station and, after picking up a snack, thought they were in the money only to have their hopes dashed by the brand's cheeky response to their message.
They'd picked up a packet of ready salted Walkers Crisps, with the famous Leicester-based snack brand is currently running a 'win £250 every hour' promotion. While snackers can enter their details and Pack Code number to be in with a chance of scooping the cash, the packets also feature a heart-shaped crisp on the iconic packaging with the words "found a heart-shaped crisp? Win £100k.
Discovering a vaguely heart-shaped crisp in his purchase, LadBaby, real name Mark Hoyle, took to Instagram to query the find. He wrote: "When you find a heart shaped crisp at a service station. Come on @walkers_crisps I need to know!!! Have I won?", adding the hashtags #LoveFromWalkers #winner #heart.