Waitrose has apologised for "upset caused" after its Christmas advert sparked a major backlash on social media and criticism from charity groups.
The festive ad has also been called out by skin cancer patients and a charity after depicting farmers comparing their sun tans.
The advert, which has been viewed 32,000 times on YouTube in three days, has been criticsed by some who say it glorifies sun tans and failed to highlight the dangers of sunlight.
