Three years, six months and 13 days ago, I tweeted the words “Coleen Rooney: Agatha Christie”. Well, that’s not quite what I tweeted. I inserted a “W” before the Agatha, creating a disposable pun that somehow went viral. To my bemusement the joke was emblazoned across countless headlines worldwide. You may be wondering why have I introduced my famous pun in such a tortured fashion. Well, I’m trying to avoid getting sued.
This week the world discovered that Rebekah Vardy has trademarked the phrase-who-shall-not-be-named, meaning that she can make money from using W****** C******* as a brand or unleash cash-thirsty lawyers on anyone else who dares use it.
